'Tanks IRL': 'World of Tanks Blitz' Embarks on Graffitied Promo Journey

World of Tanks Blitz launches a unique marketing campaign: a cross-country road trip with a real tank!

Wargaming is taking a decommissioned, graffiti-covered tank on a US tour to promote its recent collaboration with Deadmau5. The street-legal vehicle, which debuted at The Game Awards in Los Angeles, is a striking sight.

The Deadmau5 collaboration in World of Tanks Blitz is now live, offering players an exclusive Mau5tank featuring lights, speakers, and music, along with themed quests, camos, and cosmetics.

This playful marketing stunt highlights the game's fun and lighthearted side, a contrast to the serious tone often associated with military simulations. While some hardcore players might object, the campaign is undeniably attention-grabbing. It's not the first time a game has used such a tactic, but it's certainly memorable.

Intrigued and ready to join the battle? Check out our list of current World of Tanks Blitz promo codes for a head start!