How a 15-Year-Old Meme Helped Shape Cyberpunk 2077's Quest Design

Unconventional Inspiration: How a 15-Year-Old Meme Shaped Cyberpunk 2077's Quest Design

The creative process in game development often draws from unexpected sources. A senior member of CD Projekt Red recently revealed a surprising muse behind the quest design for their acclaimed Cyberpunk 2077: a meme, over 15 years old.

Paweł Sasko, Quest Director, explained his unique approach:

"When crafting scripts or dialogue, I loop music—often instrumental or tracks with a strong beat—to maintain focus. I've listened to 'Epic Sax Guy 10h' far more than I'd like to admit. It provides incredible concentration and mental clarity."

This seemingly random meme, while remaining unnamed, profoundly impacted the team's narrative structure, player engagement, and even the game's humor, even amidst its darker themes. The interview offered insights into how this unconventional method fostered a more relatable and authentic player experience.

This anecdote underscores the value of diverse inspiration in modern game design. By incorporating elements of internet culture, CD Projekt Red created a groundbreaking open-world RPG. Their innovative approach, combining high-quality storytelling with advanced technology, reflects their commitment to pushing boundaries and embracing fresh perspectives. The use of a long-forgotten meme exemplifies their willingness to think unconventionally. This unconventional approach is consistent with CD Projekt Red's dedication to creating games that resonate across generations.